EVOLUX: A Gamified Model for Sustainable Process Innovation in the Era of Industry 5.0

Abstract

The growing complexity of production environments highlights the limitations of isolated process improvement approaches, such as Lean, Six Sigma, or Simulation. This article introduces EVOLUX, a gamified model for process innovation that integrates established methodologies with governance mechanisms (OKRs) and emerging technologies (AI, blockchain, and digital twins). The proposal seeks to overcome existing fragmentation by aligning sustainable productivity, human engagement, and the principles of Industry 5.0. Based on a systematic review and critical analysis of the literature, theoretical and practical gaps are evidenced, which justify the need for an integrative framework. The expected results include greater operational predictability, scalability of innovation practices, and strengthening of teams’ intrinsic motivation. Thus, EVOLUX is positioned as an unprecedented and relevant contribution for organizations aiming to combine competitiveness, sustainability, and human focus in their transformation processes.